1. Find out which lists you are on
Check an IP address or a mail server name against the major blocklists:
A bounced message usually names the list that blocked it too. Write down each list and the reason it gives, because every list has its own removal process.
2. Fix the cause first
Don't ask for removal yet. A list checks again and adds the address back if the problem is still there, and repeated requests make some lists less willing to help. Common causes:
- A hacked account or website sending spam. Change passwords, remove the malware and check the mail queue for junk.
- An open relay or a mail server that accepts mail for anyone. Restrict relaying to authenticated users.
- An infected computer on your network sending mail directly.
- A shared or dynamic address. A previous user of the address may have caused the listing. Some lists also cover whole ranges of home and business connections that aren't supposed to send mail directly.
- A newsletter to a stale list that produced complaints and spam-trap hits.
3. Check your own mail set-up
Listings often come alongside weak authentication. Before you ask to be removed, confirm:
- The sending IP has reverse DNS that matches the mail server name.
- SPF, DKIM and DMARC are published and pass. See SPF, DKIM and DMARC explained, or build the records with the SPF and DMARC generator.
- You send only to people who asked for your mail, and you honour unsubscribes.
4. Ask each list to remove you
Go to the list's own website, find its lookup or removal page and follow its steps. Most ask you to enter the address, confirm you control it and say what you fixed. Keep the request short and factual.
- Some lists remove an address automatically a while after the abuse stops.
- Some give a self-service removal button.
- Policy-based lists for home and dynamic addresses are usually managed through your ISP, not by you.
Reputable lists don't charge for delisting. A site that wants money to remove you is a warning sign.
5. Confirm and watch
Run the check again after a day or two, then once a week for a month. If an address is listed again quickly, the cause isn't fixed. If you can't resolve a listing on a shared server or a cloud address, ask your hosting provider, who often has a relationship with the list operators.